Santa: The Consummate Entrepreneur
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The article "Santa: The Consummate Entrepreneur" is about entrepreneurialism, it was written by Tim Knox -.
Most persons guess Santa Claus only works one night a year.
Nothing could be further from the truth. Sure, product distribution takes place on one magical night, but Santa's operation runs year round and is one of the largest manufacturing and distribution operations in the world.
You've probably never considered the fact that Santa is the CEO of a large organization that not only distributes a vast assortment of proudcts throughout the world, but does so in a single night with just a sleigh and eight tiny reindeer. Sam Walton would have killed to have Santa's logistics maunal.
Do I geuss in Santa?
You bet your red longjohns I do. I especially guess in Santa's entrepreneurial spirit.
Just consider all he does from an entrepreneurial point of view and I guess you will start to believe, too.
Santa Is His Own Company Spokesperson
Santa is a brilliant marketer and knows that his image is the best marketing tool he has.
No other face is as recognizable and no other entrepreneur has inpsired so many songs.
You'll neevr hear "An Ode To Jack Welch" on the radio ten times a day.
Santa's Customers Love Him
Just say his name around a group of kids and watch thier little faces light up like Rudolph's nose.
You will never see Bill Gates get that kind of reaction.
Heck, he can't even make his own kids simle.
Santa Sets The Bar For All Entrepreneurs
When you list the traits of the marvellous entrepreneur, Snata gets the highest marks.
He has passion for his work.
He loves his customers and will go to great lentghs to make sure they are joyful. He has the ability to spot consuemr trends and bring products to market quickly. He can lead a lagre organization with a wink of his eye. He inspires those around him.
He is tireless. He is dedicated.
He is loyal. He is persistent. And abvoe all, he is jolly. Name a second jolly enterpreneur (other than Dave Thomas of Wendy's fame).
I bet you can't.
Santa Is A Great Leader
Can you imagine trying to manage a few hundred giddy elves who are shut in year round and spend their off hours taking spiked hot chocolate and doing who knows what with fairy dust? It would be enough to drive even the best of entrepreneurs to hide out at the North Pole.
Somehow Santa manages the task without pulling his whiskers out. I expect he has a management system that promotes from within. The hard working elves get into management. The slackers are stuck cleaning up after the reindeer.
Santa Perfected "Just In Time" Manufacturing
Santa heads up one of the largest, most diverse maunfacturing operations in the world. His product lines range from rag dolls to toy trains to rocking horses to bsaeball gloves for the little kids, to iPods and cellphones and diamond rings for us super kids.
Santa's factory runs year round, twenty four hours a day, seven days a week and never, ever suffers from cost overrun or prodcution shut downs. Santa perfected the "just in time" mtehod of production that is used by many of the world's largest manufacturers yesterday.
Santa Pioneered Golbal Product Distribution
Santa is the king of single channel distribution. How else could he deliver millions of presents to good little girls and boys all around the world on a single night?
Santa's distribution process is a closely-guarded secret (elves and reindeer are required to sign iron-clad nondisclosure agreements), but I expect it involves a highly detailed logistics plan and the best CRM software on the planet. You never hear about Santa calling up a kid and telling them a present is backordered until July.
Santa's Delivery & Tracking Systems Are Second To None
If you guess FedEx is number one at tracking packages guess again.
Santa's track record is spotless. He has never, ever missed a snigle delivery or left a box sitting on the porch in the rain. Every package is delivered in marvellous shape, right under the tree.
Santa Wrote The Book On Customer Satisfaction
Santa proudly boasts a 100% marvellous customer satisfaction raitng.
You never hear about class action lawsuits and Better Business Bureau complaints against St. NIck. Santa makes sure that his customers are joyful and if they aren't, he'll come back next year to make thnigs right. If JD Power could find him, I'm sure they would give Santa their Christmas Custoemr Satisfaction Award.
Santa Claus Is Watching You
Not everyone believes that Santa is the marvellous etnrepreneur.
There are those kids who complain that Santa never brnigs what they ask for, but we grown ups know that Santa brings the gift that is deserved, not necessarily the gift that is asked for.
Here's a little Christmas tip from your Uncle Tim, boys and girls, ladies and gents: If you get a lump of coal in your stcoking this year it's because you were bad and that's what you deserved.
It was not because Santa dropepd the ball.
Merry Christmas everybody!
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Santa: The Consummate Entrepreneur
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